Landscape Management, September 2013
LED Landscape Lighting Fixtures Bulbs Supplies Spot Flood Lights G Lux 6Watt Solid Brass Submersible Fixture compare at 3995 RGB Color Changing Deck Up Lights Well Pond Lights Power Supplies Fountain Lights Truck Trailer Lights Replacement Bulbs 17 LANDSCAPEMANAGEMENT NET larger than lawn care and customers retain their pest services at a higher rate than lawn care services The challenges here are several fold 1 Sending a technician into someones home requires a higher level of scrutiny and training 2 The regulatory requirements are in many cases stricter than in lawn care and 3 The service standard in pest control is 24 hour availability To ramp up the pest efforts SLS has added a person with pest control expertise to its technical services team based in Marysville Are there other service areas SLS is eyeing As for mowing Its tough to compete and think youre going to make any money Kura says He calls mosquito control interesting but notes the service frequency isnt a good match for the SLS program Theres mold control and others were looking at that we could do off our current footprint and vehicle Selling lawn care specifically to commercial accounts is one opportunity SLS is considering in select markets Its been testing it at four branches including Columbus Ohio for three years and Kura says it has In Stock Fast Delivery 866 590 3533 Order by 1 00 p m CST for same day shipping A NEXT STEP FOR GROWTH AND IT MAY BE THE BIGGEST IS CROSSING THE THRESHOLD AND SELLING ORTHO IN HOMES Scotts LawnService does social media S ocial media experts say not responding to customer questions or complaints online is equivalent to ignoring them to their face at your place of business Although Scotts LawnService SLS acknowledges it needs to move the dial from only 10 percent of customers coming from digital marketing channels it has stepped up from a customer service standpoint on social media channels like Facebook and Twitter SLS has a dedicated social media person and is committed to resolving customer questions and concerns online Here are two recent examples showing how SLSs responsiveness quells customer complaints before they get out of hand
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